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Featured Article

Customer Loyalty Programs & Marketing Strategy

On the most basic level, customer rewards programs are a retention strategy designed to motivate consumers to keep buying from their brand instead of the competition. When done well, they do much more. 

Latest Articles

Marketing

Milk Street: Brands We Love

In marketing, there’s an adage that says you can’t do everything, so do less—and do…
Marketing

Tips for Updating Your Logo

Looking to update your brand logo? Bill Gardner, founder of Logo Lounge, offers a few…
Marketing

The Logo Guru: Bill Gardner

The LogoLounge founder talks logo trends, making magic for brands, and why good design blends…
Insights

The Future is Green

C onsumers these days are continually encouraged to “go paperless” in order to “go green”…

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